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Messer von Chroma: Ein Mann, ein Plan!
Oktober 2020
Im Januar 2019 hat TV-Koch und Buchautor Mirko Reeh die Firma Chroma Messer Deutschland übernommen. Seitdem arbeitet er daran, das Unternehmen an allen Fronten fit für die Zukunft zu machen. Essenzielle Pfeiler Reehs Strategie sind Vertrieb und Außenwirkung. Dabei investiert er nicht nur in neue, exklusive Messerserien, sondern unter anderem auch intensiv in neu gestaltete, professionelle Kataloge, in denen die Messer besonders gut zur Geltung kommen.